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The Praya Business Portfolio

Specialized expertise across six core growth sectors in the UAE and wider Middle East. Led by industry authorities and backed by institutional governance.

SECTOR 01 • HUMAN CAPITAL

HR Consultancy & Recruitment

Advisory, recruitment and workforce services, helping businesses find, mobilise and manage the right people, locally and overseas. Led by Brooklyn Simmons, our talent practice provides executive recruitment and compliant workforce solutions across the GCC.

Executive Search & Senior Leadership Placement
Cross-Border Workforce Mobilization & Visas
Compensation Benchmarking & HR Audits
UAE Labor Law & Emiratization Compliance
Enquire with HR Advisory
HR Consultancy Dubai
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SECTOR 02 • CORPORATE ADVISORY

Business Consulting & Setup

End-to-end support for establishing and operating a company in the UAE: formation, licensing, VAT, corporate tax, visas, corporate banking, and strategic advisory. Led by Leslie Alexander, we accelerate your market entry and ensure full FTA compliance.

Mainland (DED), Free Zone & Offshore Formations
Corporate Tax Registration & VAT Advisory
UAE Golden Visa & Executive Residency
Corporate Bank Account Opening Support
Consult Business Advisors
Business Consulting Dubai
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SECTOR 03 • CREATIVE & MEDIA

Media & Advertising

Strategy, creative, branding, media buying and digital marketing for businesses building their presence in the UAE and beyond. Led by Savannah Nguyen, our creative powerhouse drives measurable market attention and conversion velocity.

Full Brand Identity & Corporate Guidelines
Omnichannel Digital Media Buying (Meta, Google, LinkedIn)
High-End Commercial Video Production
Regional Public Relations & Media Distribution
Launch Your Campaign
Media & Advertising Dubai
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SECTOR 04 • COMMODITIES & COMMERCE

Trading & Commodities

Food and non-food trading that connects products, suppliers and markets across the UAE and the wider region through dependable supply networks. Capitalizing on Dubai's maritime and aviation logistics to power trade corridors.

Food & Beverage Wholesale Sourcing
Industrial & Non-Food Commodities Corridors
GCC Customs Clearance & Warehousing
Trade Finance & Letter of Credit Facilitation
Connect Trade Corridors
Trading & Commodities
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SECTOR 05 • PROPERTY & ASSETS

Real Estate Brokerage

Property sales, leasing and investment advice for buyers, sellers, landlords and tenants across the UAE, with clear guidance at every step. Specialized in prime commercial properties, luxury off-plan developments, and institutional portfolios.

Prime Dubai Off-Plan Capital Allocations
Commercial Office & Retail Space Leasing
High-Net-Worth Residential Property Acquisitions
RERA Regulatory & Title Transfer Governance
Explore Property Advisory
Real Estate Dubai
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SECTOR 06 • DIGITAL TRANSFORMATION

Enterprise AI & Technology

AI-native technology that brings intelligent automation into business functions, from HR technology to custom and enterprise AI products. Led by Ronald Richards, we engineer automated systems that drive operational efficiency.

Custom Enterprise Generative AI Workflows
Autonomous Business Process Automation (BPA)
Cloud Modernization & Data Infrastructure
AI HR-Tech Talent Screening Platforms
Deploy Enterprise AI
Technology & AI
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